The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this might take the form of…

The second quarter of 2022 saw growth in engagement and mobile referrals across most of our global network, as well as a new milestone in loyalty for one European region.…

We regularly field questions from our customers about how their data compares to global referral and engagement patterns. In May, when several of our partners notified us of a substantial…

The first quarter of 2022 saw reader engagement improve despite decreases in pageviews from mobile devices and social platforms. While loyalty remained high in Europe, other regions weren’t as successful…

Understanding your readers starts with understanding how they discover your content. Before testing a headline or repositioning an article or finding another strategy to entice them to come back another…

There was a time when the effectiveness of content was judged primarily on pageviews, regardless of what happened beyond the page load. Part of our mission at Chartbeat has been…

Anyone charged with planning and generating content over the past few years can attest that strategies have had to evolve and adapt countless times. And while real-time analytics can inform…

The final quarter of 2021 saw little change in search and social while mobile traffic and reader loyalty had some surprising slips.  Find more insights from our fourth quarter research…

Our 2021 edition of The Most Engaging Stories is, as always, a tribute to the incredible journalism that captivated readers over the course of the year. It’s also another opportunity…

Consumption of news video is on the rise, both in terms of the percentage of news consumers who watch and the amount of time they spend watching. This statistic appears…

The third quarter saw audience engagement trends hold steady across search and social while engaged time and reader loyalty saw minor slips in some parts of the world.  More global…