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Global audience insights from the third quarter of 2026
In the third quarter of 2026, Average Engaged Time remained highest in Central/Eastern Europe, search traffic fell across most regions, and reader loyalty fell in the Middle East. Read on…
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The 2026 Publisher Playbook: 9 strategies to boost acquisition, engagement, and loyalty
Chartbeat’s new 2026 Publisher Playbook: 9 Strategies to Boost Acquisition, Engagement, and Loyalty uses two years of data to examine how the reader lifecycle is changing, from discovery to on-site…
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The Road to Loyalty: A Q&A with Jill Nicholson on Navigating Traffic Shifts in 2026
Following our recent webinar, Navigating the New Traffic Landscape, we wanted to dig deeper into some of the questions submitted by attendees. Chartbeat, Inc.’s CMO, Jill Nicholson, shares her perspective…
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Inside the Next Chapter of Media: A Conversation with Chartbeat CEO, John Saroff
Few people have watched the media industry reinvent itself from as many angles as John Saroff. Before his role as CEO of Chartbeat, Inc., he led strategic partnership development for…
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Is the homepage dead?
As publishers’ traffic patterns shift, one question remains: does the homepage still serve the same purpose as the front page of your website? It’s a debate that’s been building for…
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Five lessons from a year’s worth of audience data
This article originally appeared on INMA.org. After analyzing a year’s worth of audience data across thousands of websites, we’ve uncovered five insights about traffic, engagement, and growth to implement into your…
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Audience Trends in the Age of AI
If you’ve spent any time in media circles lately, you’ve probably heard some variation of the phrase “traffic apocalypse.” It’s the idea that all the traditional channels of web traffic…
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What AI Headline Testing reveals about audience engagement
Artificial Intelligence (AI) has quickly become a regular part of newsroom conversations, with generative AI tools transforming how teams create, test, and optimize content to maximize reader engagement. At Chartbeat,…
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Readers who visit 2 site pages are 2.75x likelier to return than those visiting 1
This article originally appeared on INMA.org. In today’s digital landscape, capturing and retaining reader attention is more challenging than ever. How challenging? Consider that a Chartbeat analysis of more than 300…
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Chartbeat Master Class: Martin Tajur
Today, we’re psyched to introduce a new feature on the chartbeat blog – the chartbeat Master Class. We have really cool customers who think of amazing and unique ways to use…
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Some Takeaways from the Chartbeat Masterclass at the 2016 GEN Summit
Guten Morgen! I’m sitting here in the Vienna airport on my way back from this year’s GEN Summit, so I thought I’d use this opportunity to send a few interesting…
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Do We Read What We Share?
People frequently take social media interactions as the de facto standard for “engagement” with a piece. The idea is that people who like, favorite, comment on, or share an article…
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