Content Strategy Essentials
Chartbeat Essentials is our core suite of editorial analytics tools. Designed to increase audience engagement and loyalty, Chartbeat Essentials brings the real-time and historical analytics your newsroom needs to jumpstart a data-driven content strategy.
Increase audience engagement and loyalty with Chartbeat Essentials
REAL-TIME DASHBOARD
Streamline editorial decision-making with the Real-Time Dashboard.
Easily track content performance metrics in real-time and over time with the Real-time Dashboard.
- Use real-time analytics to quickly inform homepage placement, content promotion, and content optimization.
- Drive long-term content strategy by understanding evergreen trends, topics, and categories that move the needle with Historical Analytics.
- Track a story’s entire lifecycle from the moment it’s published, through its live breaking news peak, and into its evergreen long-tail value.
BIG BOARD
Display real-time analytics to your entire newsroom.
Give your newsroom a clear, high-level view of audience data and content performance with large-format displays.
- Spotlight audience engagement in real time so teams can stay on top of what matters most.
- Customize Big Board views to match what your newsroom needs to see.
- Foster a data-driven culture with tools trusted by leading newsrooms worldwide.
MULTI-SITE VIEWS
Monitor content performance across multiple sites.
Our multi-site analytics allows users to create roll-ups of multiple sites in any configuration to monitor performance all at once.
- Get Multi-Site Views with the Chartbeat Dashboard, Big Board, and mobile app.
- Establish and track cross-site or vertical benchmarking to see how your properties stack up against each other and the competition. Learn more about benchmarking.
- Track syndicated content performance across multiple sites by grouping articles by title or content.
Native App integration
Unlock mobile app analytics with the Chartbeat Native App Integration.
Chartbeat’s Native App Integration brings app traffic into your Chartbeat Dashboard so you can understand your most loyal readers and increase audience retention.
- Optimize content for reader loyalty by comparing engagement metrics, video views, and conversion data across native app and web audiences.
- Fine-tune your app audience strategy with instant insights into push alerts, video performance, and reader conversions to find what content resonates most.
- Act with confidence using traffic breakdowns, video metrics, and completion events across iOS and Android to guide content and notification decisions.
Chartbeat app
Stay on top of your real-time app data on-the-go.
Understand the pulse of your story across the web with the Chartbeat Mobile App — the app version of our flagship product.
Frequently Asked Questions
How far back does Chartbeat’s historical data go?
Chartbeat guarantees 13 months of historical data as standard.
How does Chartbeat measure engaged time?
Chartbeat focuses on real reader attention, not just an open browser tab. Rather than simply how long a page was open, Engaged Time measures how long readers are actively interacting with your content via scrolling or clicking.
How does Chartbeat tell the difference between subscribers and guests?
Chartbeat differentiates site subscribers and guests through subscriber tracking, which is set up with custom parameters. Users can define the logic themselves. For example, a reader with a login might be flagged “registered,” while only those who actually pay are flagged “subscriber.”
Ready to Improve Audience Engagement and Retention?