Content Intelligence for Publishers
Build Loyal Audiences with Content Intelligence by Chartbeat
CONTENT INTELLIGENCE
Increase audience engagement with Content Strategy Essentials
Chartbeat’s Content Strategy Essentials brings purpose-built publisher analytics tools to your newsroom workflow.
- Chartbeat Dashboard: Streamline editorial decision-making with real-time and historical analytics in one seamless view.
- Chartbeat Big Board: Display key newsroom analytics on the big screen and align newsroom teams with the Big Board.
- Native app integration: View your publication’s app traffic directly from your Chartbeat dashboard — no CMS integration required.
PERFORMANCE SUITE
Maximize readership with Testing and Optimization tools
Drive smarter content decisions in your newsroom workflow with A/B testing tools built for media websites.
- Headline and Image Testing: Maximize each story’s readership by optimizing homepage elements with Headline Testing and Image Testing.
- Headline Suggestions: Optimize for reader engagement after the click with our AI headline generator for publishers.
- Heads Up Display: Get real-time content performance tracking and scroll depth tracking directly on your pages with the Heads Up Display.
PERFORMANCE SUITE
Make data-driven content decisions with Analytics and Reporting
Chartbeat’s historical Analytics and Reporting tools allow newsrooms to easily track long-term content performance.
- Data Lab: Build custom reports and visualizations displaying scroll depth tracking, referrer, site visitor data, and more with Data Lab.
- Historical Dashboard: Assess long-term content performance and KPIs, including Total Engaged Minutes and page performance metrics.
- Advanced Queries: Use Advanced Queries — our configurable reporting tool — for tailored analyses, and easily share ad export CSVs based on Chartbeat analytics.
PERFORMANCE SUITE
Improve reader retention and monetization with Reader Experience tools
Align your teams with a smarter, data-driven content strategy using Chartbeat’s Reader Experience tools to grow loyal audiences and increase subscription revenue.
- Recommendations Engine: Drive deeper engagement and content recirculation by suggesting content based on audience behavior with the Recommendations Engine.
- Conversion Dashboard: Track registrations and subscription revenue conversions with editorial-first content attribution models.
- Email Reports: Get daily editorial insights sent straight to your inbox with automated email reports.
PERFORMANCE SUITE
Stay ahead with competitor benchmarking for newsrooms
Know how you’re performing compared to your peers and dig into editorial trends based on real, comprehensive media monitoring data sets.
- Chartbeat Cohorts: Compare your site’s traffic and audience engagement against peers in Chartbeat’s unmatched global network with Chartbeat Cohorts.
- Tubular Viewpoint: Power your offsite content performance tracking with social video analytics for editors powered by Tubular.
- Social Hub: Get a pulse on your social media presence and see how it drives loyal audiences in one comprehensive view.
Why Chartbeat?
Chartbeat’s real-time publisher analytics is trusted by thousands of global publishers to offer the fastest, cleanest signals of audience behavior.
We empower news publishers to go beyond simple clicks and views, helping them focus on deep audience engagement tools to build lasting loyal audiences.
Being able to extract live data has been transformational. We are able to make live content decisions backed up by research from platforms which is relevant at the time of publication. The app makes it possible for me to stay in touch with performance when I am not working.
Verified User
Manager
Chartbeat allows us [to] know extremely quickly what content is most important to our readers, and thereby allows us a strategic advantage on other platforms.
John Byrne
CEO, Raw Story Media
Chartbeat is used across our company as a key analytical tool to monitor audience for our online news platforms. We use it at a national, regional and local level for in excess of 50 news media sites.
Verified User
It’s not just the impact of the tools themselves that are helpful for real-time decision-making, it’s how easy it is to access and use them. Everyone in our newsroom uses Chartbeat.
Flavio Moreira
SEO Editor at UOL
Since Chartbeat was made available it is used as a constant tool by our senior editorial team to judge what coverage is attracting audience and this influences further decisions over immediate editorial and strategic planning.
Verified User
[Engaged Minutes] is much more valuable to us than pageviews. It gives us a much deeper understanding of how our readers are interacting with our content.
Gabe Isman
Director of Technology, The Marshall Project
Chartbeat provides the fastest and cleanest signals from the audience of any analytics product available.
Verified User
Executive
Using this software has helped us make editorial decisions that have led to substantial gains in traffic and users.
Verified User
Product Management
It’s great for a newsroom, an editorial team, as well as marketing and other editorial brand needs.
Jerry Portwood
Editorial Director, Rolling Stone
Frequently Asked Questions
What are Chartbeat’s different plans and add-ons?
Chartbeat Essentials includes core features like native app tracking, Google Search Console integration, and the full real-time dashboard. The Plus and Premium plans allow you to add up to three bundled performance suites of your choosing. Finally, Chartbeat Enterprise includes access to Chartbeat Essentials and all of our performance suites. See our pricing and plans.
How does Chartbeat integrate with paywalls and subscription models?
Chartbeat tracks subscriber status (guest, registered, or subscriber) through custom parameters that you choose, allowing you to filter audience data by user type. Moreover, Chartbeat’s Conversion tracking tool tracks subscriptions, registrations, and newsletter sign-ups to show which content drives conversions. While Chartbeat doesn’t set paywall rules directly, our real-time API can feed top-performing article data to your paywall provider to inform dynamic paywall decisions.
How user-friendly is Chartbeat for non-data specialists?
Chartbeat is purpose-built for editorial teams with their unique needs in mind. Our Big Board gives simplified real-time insights at a glance, while the Heads Up Display uses color-coded cues (green, red, blue) as straightforward performance indicators. Automated insights point out over- or underperforming content throughout every dashboard. Chartbeat also offers training, customer success support, and automated email reports for easy access to insights.
Ready to drive reader loyalty??