The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this might take the form of…

The second quarter of 2022 saw growth in engagement and mobile referrals across most of our global network, as well as a new milestone in loyalty for one European region.…

Publishers have always had to weigh the risks and rewards of quick news bulletins and deeply-reported long reads. Write too much and you might lose readers who are just looking…