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How does the 80-20 Rule apply to pageviews and engagement?
The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this might take the form of…
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How does the 80-20 Rule apply to pageviews and engagement?
The 80-20 Rule, also known as the Pareto Principle, is the idea that roughly 80% of results come from 20% of efforts. In practice, this might take the form of…
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Tips from the Chartcorps: Using developer tools to identify referral sources and more
Due to Google’s frequent updates to their suite of search products, it’s not always clear what is considered Google Search, Google News, or another of their services that help readers…
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Engagement Data and Conversion Strategies that Increase Revenue
presented by Chartbeat CMO, Jill Nicholson, and Poool Content Marketing Manager, Madeleine White, discuss strategies for turning reader engagement into revenue and answer questions about audience engagement, conversion funnels, and more.
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Global Audience Insights: Q2 2022
The second quarter of 2022 saw growth in engagement and mobile referrals across most of our global network, as well as a new milestone in loyalty for one European region.…
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The Essential Engagement KPIs for Optimizing Conversion Rates
In partnership with Developing an effective audience engagement strategy is a pivotal step on the road towards revenue goals. Not only can it have a direct impact on monetization through…
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L.A. Times: Using Datastream to Create Custom Dashboards and Understand Data in Real Time
The Los Angeles Times has been covering Southern California for more than 138 years. Today, it’s a leading source of breaking news, entertainment, sports, and politics on a national and…
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Traffic, Engagement, and Loyalty Trends from 2019-2021
Looking back at global audience trends from the past three years to help you look ahead. Content strategies have had to evolve and adapt countless times over the past few…
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Is there an optimal article length? The relationship between word count and engagement
Publishers have always had to weigh the risks and rewards of quick news bulletins and deeply-reported long reads. Write too much and you might lose readers who are just looking…
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The Telegraph: Monetizing Engagement with Raw Data
Taking a look at the recent history of The Telegraph, a pattern quickly emerges: its focus on digital transformation. After becoming the first newspaper in Britain to produce an online…
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Navigating the New Reader Journey
Today’s readers expect a seamless content experience. When 45% of the readers who land on your site will be gone in fewer than 15 seconds, timing is everything. The implications…
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