-
Is there an optimal article length? Our data on the relationship between word count and engagement
Publishers have always had to weigh the risks and rewards of quick news bulletins and deeply-reported longreads. Write too much and you might lose readers who are just looking for…
-
What we know about the recent drop in Facebook Instant Article traffic
We regularly field questions from our customers about how their data compares to global referral and engagement patterns. In May, when several of our partners notified us of a substantial…
-
Global audience insights from the first quarter of 2022
The first quarter of 2022 saw reader engagement improve despite decreases in pageviews from mobile devices and social platforms. While loyalty remained high in Europe, other regions weren’t as successful…
-
What a multi-year analysis of traffic sources, device type, and loyalty tells us about the year ahead
Understanding your readers starts with understanding how they discover your content. Before testing a headline or repositioning an article or finding another strategy to entice them to come back another…
-
Chartbeat from Anywhere
The last two years haven’t been an easy time to be a professional–let alone a parent, sibling, or friend–and it’s opened our eyes about what we at Chartbeat, as well…
-
What a multi-year analysis of engagement tells us about the year ahead
There was a time when the effectiveness of content was judged primarily on pageviews, regardless of what happened beyond the page load. Part of our mission at Chartbeat has been…
-
What a multi-year analysis of traffic trends tells us about the year ahead
Anyone charged with planning and generating content over the past few years can attest that strategies have had to evolve and adapt countless times. And while real-time analytics can inform…
-
Global Audience Insights from Q4 2021: Mobile traffic dips, search and social steady to end year
The final quarter of 2021 saw little change in search and social while mobile traffic and reader loyalty had some surprising slips. Find more insights from our fourth quarter research…
-
The Most Engaging Stories of 2021
Our 2021 edition of The Most Engaging Stories is, as always, a tribute to the incredible journalism that captivated readers over the course of the year. It’s also another opportunity…
-
In Conversation: Forkast.News on leveraging the power of data for emerging technology coverage
We’ve seen newsrooms across the world leveraging data and real-time insights to inform their editorial decisions and create the right content to keep their audiences engaged. Forkast.News is one of…
-
Numbers to watch: Analyzing video viewership and page engagement
Consumption of news video is on the rise, both in terms of the percentage of news consumers who watch and the amount of time they spend watching. This statistic appears…
-
Social, search, and engagement: Global data insights from Q3 2021
The third quarter saw audience engagement trends hold steady across search and social while engaged time and reader loyalty saw minor slips in some parts of the world. More global…
the chartbeat library
Get free insights each month.
Sign up to receive our latest research, blog posts, and announcements before anyone else.