-
How distribution channels drive reader loyalty: Our findings across devices
We’ve spent hundreds of hours researching the drivers of subscriptions for publishers to better understand its connections to reader loyalty. Equally important is how you reach readers. Below, we share…
-
How mobile homepage optimization deepens engagement for content creators
Nearly 40% of direct visits take place on mobile devices and in the next two years, we see that number surpassing 50% of mobile homepage visits. This is great news…
-
Give stories new life: How to optimize content when ‘zombies’ emerge
It’s common for our global content creators to see an article that was published months (or even years!) ago suddenly see a spike in traffic. We call these “zombie” articles,…
-
The Most Engaging Stories of 2019: Reading beyond the top 100
One of the most difficult parts of compiling the The Most Engaging Stories of 2019 is that it needed to end at 100 pieces. We err on the side of…
-
The Most Engaging Stories of 2019
For the fifth year, Chartbeat’s installment of The Most Engaging Stories gives unique insight into the stories that captured the attention of the world. Whether they hold institutions accountable, feature…
-
Global audience engagement insights: Third quarter 2019
Chartbeat’s third quarter global audience engagement insights confirmed what we’ve known for some time — mobile readership is growing rapidly across the world. About 40% of direct visits take place…
-
Mobile aggregators: The next major source of referral traffic
Referral traffic to content has risen in recent years due in part to a largely unknown channel — mobile-first aggregators. Here’s what we know about mobile aggregators, why they matter,…
-
Demystifying reader loyalty metrics with the Membership Puzzle Project
Editor’s note: This Q&A is a set of follow-up questions to a post written by Membership Puzzle Project researcher Emily Roseman — Loyalty is membership’s North Star. Here’s how news sites…
-
Facebook traffic bounces back: What to make of the platform’s recovery
Facebook traffic has completely reversed course. After a 40% decline from 2017 to mid-2018, traffic coming from the global platform is currently up more than 20% compared to this time…
-
The new Google News: How recent changes affect referral traffic data
Google News relaunched in May of 2018 with a sharp new user interface and algorithm. Underneath, there’s more to the recent changes from the influential news aggregator and its impact…
-
Should media worry about “Trump fatigue”? We analyzed engagement data to find out
Editors have expressed concern over “Trump fatigue” after over two years of nonstop political coverage. So, has the pace of Trump-related content grown to the point where readers are tuning…
-
When is the best time to post on social media? It’s later than you think
Publishers tend to think that in a mobile-first landscape the best time to post on social media is, well, all of the time. From a traffic standpoint, they’re right —…









