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Miss the Big Board? Recreate the customizable display for your remote office
While Chartbeat’s dashboards and app help your team stay informed on real-time reader engagement, it may not give you a full visualization of the fruits of their labor. That’s where…
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How has the global pandemic affected readership? Our audience analysis
Editor’s note: A version of this post first appeared on the Digital Content Next blog. As we continue our analysis of the impact of Covid-19 on audience engagement throughout the…
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Audience engagement insights from around the world for the second quarter of 2020
A significant rise in reader engagement driven by the global pandemic was front and center in our latest analysis for the quarter ending June 30. Across the globe, we saw…
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How UOL uses real-time analytics to understand audiences, stand out in a crowded media landscape
UOL, one of Brazil’s most popular news outlets, first began using Chartbeat in 2017. Their newsroom was previously leveraging free analytics platforms to monitor the 80 million+ people who visit…
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Optimize headlines, engage audiences with data-informed experimentation
Global publishers and content creators use our headline tests to better engage their homepage audiences. As the gateway to even more of your hard-earned content, we see the homepage as…
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What is dark social traffic? Shedding light on your emerging referral sources
We field a fair amount of questions about dark social traffic, otherwise known as the visitors that land on your site with no referral information. Referral attribution is an important…
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What does post-pandemic social media look like? An analysis of audience trends
Social media has been a significant source of traffic as the global pandemic has taken shape in recent months. Therefore, we partnered with Echobox to take a deeper look into…
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Inside Product Design: The role of sketching in the user experience
(Editor’s note: A version of this article written by Jess Phoa, a member of our product design team and sketch artist, first appeared in Interactions. Below, she shares a first-hand…
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Decoding Facebook data to understand the true drivers of engagement, loyalty
Engaging the right audiences on Facebook does not have to feel like grasping at straws — you already possess the resources for a strategy that drives greater engagement loyalty. This…
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Why customer feedback is essential — and the 7 surefire ways to generate it
(Editor’s note: Chartbeat partnered with technology marketplace G2 to provide insights on customer feedback, an increasingly important resource for product teams) Customer feedback helps you to build a roadmap for…
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Improving the user journey: Answers to 3 common content planning questions
During a recent webinar, Understanding the Data Behind Your Traffic, Engagement, and Content Strategy, I joined MarketMuse Chief Product Officer Jeff Coyle to answer some burning questions facing content creators…
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Una conversación con Fernanda Brovia, Social Media Manager de Clarín
Con más de 20 millones de visitantes únicos al mes, según información de Comscore, Clarín.com es una de las páginas web de medios más visitadas en Argentina. Clarín se ha…
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