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Decoding Facebook data to understand the true drivers of engagement, loyalty
Engaging the right audiences on Facebook does not have to feel like grasping at straws — you already possess the resources for a strategy that drives greater engagement loyalty. This…
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Why customer feedback is essential — and the 7 surefire ways to generate it
(Editor’s note: Chartbeat partnered with technology marketplace G2 to provide insights on customer feedback, an increasingly important resource for product teams) Customer feedback helps you to build a roadmap for…
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Una conversación con Fernanda Brovia, Social Media Manager de Clarín
Con más de 20 millones de visitantes únicos al mes, según información de Comscore, Clarín.com es una de las páginas web de medios más visitadas en Argentina. Clarín se ha…
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Adapting to reader habits in real time: A conversation with Clarín Social Media Manager Fernanda Brovia
Clarín has found success by quickly adapting to reader habits, including off-site reading, as their hugely popular social network shows. It’s no wonder that with more than 20 million unique…
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Tips from Customer Success: Getting a 360 degree view of the reader experience
Audience behaviors tend to vary by channel and the reader experience, which is why it’s essential to get a full view of your content’s performance. This way, you can determine…
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Reader traffic and engagement insights from around the world: First quarter 2020
Our analysis of global reader traffic from the first quarter of this year showed us the calm before the storm. We saw key metrics such as Engaged Time and loyalty…
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Connecting data and digital strategy with Reports: A conversation with Who What Wear
The ability to easily share audience data across teams has become synonymous with having a successful digital content strategy. One quick way to do so is with Chartbeat’s Reports, which…
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Behind the reader engagement data that’s helped stories rise above the rest
After releasing 2019’s list of Most Engaging Stories, we wanted to see if our reader engagement data pointed to attributes other than Total Engaged Minutes that elevated certain pieces of…
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3 social media tips from Chartbeat that will enhance your presence across channels
We think it’s useful for global content creators to revisit their social media strategies on a regular basis, given the importance of real-time and historical data to inform optimizations —…
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3 questions Chartbeat’s Heads Up Display can answer when time matters
The speed at which timely information is communicated to your audiences is critical during key events. Just as important are the real-time adjustments you can make to ensure audiences can…
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Challenging the status quo: Neue Zürcher Zeitung’s reader engagement story
Founded in 1780, Neue Zürcher Zeitung is Switzerland’s newspaper of record and is known for its objective reporting on international news, business, and culture. Yet despite its status and recognition,…
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Global audience growth through engagement: What we saw in the fourth quarter of 2019
Chartbeat’s fourth quarter insights present significant audience growth opportunities for organizations willing to tailor their offerings to the evolving reader behaviors we’ve seen across the world this year. Below, a…
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