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How to Run Your Own Facebook vs. Twitter Experiments
In this ongoing series, I’ll walk you through tips and tricks for using Chartbeat data to full advantage — helping you connect data-driven actions to increased unique visitors, loyalty, and…
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How to: Use Video Data to Experiment and Validate Strategy
In this ongoing series, I’ll walk you through tips and tricks for using Chartbeat editorial analytics tools and data to its full advantage — helping you connect data-driven actions to…
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The Global Monetization Discussion
The Chartbeat team and I just returned from an incredible trip to Vienna for the GEN Summit 2017 where the three-day action was non-stop. Perhaps most exciting was the opportunity…
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The New Speed of Mobile Engagement
This article was originally published on DCN. Download the full study here. Does improving page load time positively impact readership? The Accelerated Mobile Pages (AMP) Project was launched in February…
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Do people actually read what they share on social channels?
According to Chartbeat research, the answer is no. The different ways a visitor can land on your content influence not only what they read, but also how they read.…
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The Political Divide: How Liberals and Conservatives Read the News – or Ignore it
This week, we partnered with The New York Times – The Upshot on a study of supply and demand in the news. Essentially, we sought to uncover how many articles…
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Headline Test to Success
We all know that a headline can make or break your stories, but given all the competition for reader attention, your ability to write engaging headlines is critical to your…
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The Results Are In: 2016’s Most Engaging Stories
What a year it was. From major political events like the U.S. Election and Brexit to the summer Olympics; from gun violence and terrorism to gripping personal narrative on issues…
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Tips from the Team: The Social News Gap
Here at Chartbeat, we’ve always focused on helping you understand where your audience is spending their time on your site – but we know that’s not the full story on…
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Tips from the Team: Your Data, Your Way
Our goal here at Chartbeat is to arm content creators with the right insights at the right time. But since we know not all newsrooms operate the same way we’ve…
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Bursting Social Bubbles: How Search Overtakes Social During Major News Events
Recently, there’s been a big push for social over search – the idea has emerged that social channels are the main, if not only, sources that consumers turn to to get…
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2016 US Election Traffic: What to Expect and How to Maximize It
Tomorrow’s US elections will bring an unprecedented amount of web traffic to news sites. At Chartbeat, we’re predicting the total volume of readership we measure across the web (including non-news…
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