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Tracking the reader journey: A year of subscriber trends
In the hierarchy of traffic and readership, pageviews and new visitors are good, but sustained engagement and subscribers are better. After analyzing traffic, engagement, and loyalty trends across the entire…
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In conversation: How Reuters and The New York Times use newsletters to drive loyalty, subscriptions, and revenue
Newsletters continue to be a valuable tool for cutting through the noise of shared online spaces and engaging audiences in direct and meaningful ways. To learn from a couple of…
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Our data on the content that drives Google Discover traffic and engagement
As Google Discover continues growing into a major source of traffic for publishers of all sizes, there remains mystery around how exactly Google selects content for it. While some elements…
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A Recommendation Engine built for the speed of news
The Chartbeat Recommendation Engine is a new suite of APIs that publishers can use to populate a “related news” or “read more” section on their websites. It uses deep learning…
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How widely do visitors read across news and media sites? Our data on breadth of visit
There’s a clear link between Recirculation and loyalty. The deeper a visitor gets into your site, the more likely they are to return. To keep visitors on site and engaged,…
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When does news become old news? How traffic source, topic, and more impact the lifespan of an article
In an age where readers receive real-time notifications every time news breaks, how long can we expect a given article to hold an audience’s attention, and does it differ depending…
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3 things we learned about social media traffic in 2022
This is part 1 of a 2 part series. For a more detailed look at recent search patterns, please read our companion piece on the Echobox blog. In the past few…
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Global audience insights from the first quarter of 2023
In the first quarter of 2023, Average Engaged Time declined in the Middle East, Mobile audiences grew in Southeast and Central Asia, and loyal readership remained highest in Central /…
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Google Discover now available in the Real-Time Dashboard
As publishers increasingly see referral traffic from Google products other than organic search, one source that we’ve been monitoring closely is Google Discover. While previously the best way to see…
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Traffic, Engagement, and Device Trends from 2022
5 takeaways to help you plan for 2023 We analyzed traffic, engagement, referral sources, and device types across our network of global publishers to uncover five major trends that will…
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Chartbeat Acquires Lineup Systems and Tubular Labs to Help Media Companies Grow Reach and Revenue
This is an exciting one. We are thrilled to welcome Lineup Systems and Tubular Labs to Chartbeat. Many of our customers use a combination of these tools, but for those…