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What Is Viewability?
This is the first post in a series about online advertising measurement and methodologies. Feel free to email me or post in the comments section about topics you’d like to…
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Barcelona, Here We Come
This week, the Chartbeat crew is leaving on a jet plane to set up camp at the Global Editors Network Summit in Barcelona for a few days. Tony, Adam, and…
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You’re Invited! “Building the Attention Web” at Our Office on Monday, May 19
We’re in the business of measuring and monetizing attention on the web. We work with publishers and agencies and brands to help them do just that. In doing so, we’ve…
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The New Journalism Model: Building a Sustainable Newsroom with FORBES
FORBES had a problem. One facing every publisher and advertiser out there: The industry’s standard of measurement is the pageview. But the pageview is simply a print metric dropped onto…
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