Optimization

See what your readers see

Heads up display overlay
Adapt and improve what your readers see.

Know which homepage articles are your top performers, how stories are trending up or down in traffic, and how far visitors are scrolling down the page. Adapt the user experience accordingly, all in your normal workflow.

  • Compare clickthrough rate to post-click engagement for every link on a page
  • Filter by mobile, tablet, or desktop
  • Automated insights flag noteworthy trends and benchmarks

Headline Testing
Bring engaged readers to each story with compelling headlines.

Run headline tests that optimize for reader engagement after the click, so you can maximize each story’s readership by ensuring it has the best headline.

  • Run live multivariate tests to optimize headlines
  • Use test results to develop engagement strategies
  • Download results in CSV format for more complex analysis
Want to learn more? Let’s talk.