Quarterly

Curiously exploring the world of online data science

Orientation:
Reading the Mobile Landscape

Spring 2015

in this issue

The Mobile Shift: Algorithms, Devices, Viewability

Josh Schwartz

A letter from the editor on a new round of financing, new products, and a new addition to the Data Science team.

Mobile Viewability & Advertising Challenges

Kris Harbold

As we discuss the shift in user time from desktop to mobile, we can’t avoid looking at the impact this has on the economy of the web.

How Google’s
‘Mobilegeddon’ & Facebook’s News Feed Changes Affect Traffic

Andy Chen & Jeiran Jahani

A look at how Google's algorithm change and Facebook's News Feed update affected the thousands of publishers that use Chartbeat.

Revisiting Engaged Time in a Mobile World

Chris Breaux & Justin Mazur

How we continue to challenge our engagement methodology to ensure it accurately reflects ever-changing user behavior.